Goal
Update landing page to attract more potential advertisers
What We Did
Rebuilt heading structure for SEO
Optimized title tags and meta descriptions
Expanded content around advertising-related search topics
Aligned page content with search intent
Before: Jan 2026
15
Keyword Rankings
1
1st Position Ranking
church bulletin advertising
54
New Users
30
Non Branded Traffic
After: May 2026
174
Keyword Rankings
5
1st Position Rankings
bulletin advertising
church ad
church bulletin advertising
advertising church
church advertising
167
New Users
54
Non Branded Traffic
Takeaway
A 209% increase in visitors!
The Advertising Solutions page optimizations increased new users by 209%, helping more potential advertisers find LPi organically through search.